For our beloved earth and the environment
It’s been almost a year since we launched CARTLY, a SaaS platform that allows businesses and individuals to create digital business cards.
From the beginning, CARTLY’s vision has been to provide an easy-to-use product that adds value to its users by enabling them to make meaningful connections from the palm of their hand. At the same time, we have always been concerned about the environment and the impact we, as citizens of Earth, have on it.
As a person, it is difficult to change the world, not impossible, but difficult. Many obstacles are at play, such as habits, social environment, and influences, all of which can significantly impact our perceptions and sometimes sabotage what we want to achieve.
As a company, developing a service, product, or solution that can directly impact our way of life is “easier” but not as easy as you might think, hence the quotation marks. However, the multiplier effect enhances the direct impact and influence a company can have in changing the world. As a person, you are limited to yourself and those around you.
As a company, you can directly impact many businesses and people at once. The multiplier effect is what makes the impact much more significant. We certainly do not discredit personal efforts to improve one’s consumption habits or behavior within one’s sphere of influence. We congratulate you, those who perform these actions daily, because you are making a difference.
CARTLY is hosted in a data center that uses 100% renewable electricity and has a Power Usage Effectiveness ratio (PUE) of less than 1.1, the most ecological in Switzerland! PUE was the most important factor in choosing the data center that would house our service. It is a choice that has a great impact on the long term.
Unfortunately, this is not enough. Therefore, we decided to increase our carbon offsetting by partnering with a local Swiss company, Almighty Tree, founded by Gilles Suard. Almighty Tree focuses on enhancing the forest heritage and developing our forests and biodiversity in Switzerland while raising the awareness of the population and businesses by bringing them closer to nature. Since 2020, more than 10’000 trees have been planted through Almighty Tree’s activities.
They focus on reforestation and biodiversity preservation through several actions: planting new trees with a selection of species according to the region, needs, and global warming, developing natural hedges for biodiversity, preserving habitat trees, and promoting agroforestry.
We are committed to finding new ways to reduce our carbon footprint. Even with the most energy-efficient equipment in the world and energy from renewable sources, we still emit carbon emissions. CARTLY has pledged to plant 5 trees monthly to reinforce our commitment to providing a sustainable alternative to paper business cards. The number of tree seedlings planted will increase over time, and we will keep you updated with photos of these tree seedlings.
It’s up to us to make a difference.
By finding sustainable alternatives, we are positively contributing to improving our environment and changing our long-held habits.